Sauder Parallel Sales Menards
OPPORTUNITY:
Parallel Sales searched the retail market this past year for
larger sized "Big Man's" office chairs. We found most
retailers offered 300 lb capacity chairs for $199 to $299
retails.
THE RESULT: By working alongside Sauder and Menards, Parallel Sales helped develop our own slightly smaller (nitche) Big Man's chair for Menards giving them the ability to retail it for $129 or $149
In 2012 we will ship them over 5,000 pieces for promotions. We hope for more success in 2012 on this item in Menards